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Life is full of wonder and innovative ideas, and the idea is nothing without innovation and evolution. Brainstorming is the process of coming up with the best solutions for any problem statement.
In this blog, we will go through 4 unique techniques of brainstorming which can change the narrative of how you think about brainstorming.
There are a few techniques already established like 5Y, 7 so what, SWOT, etc. Here we will cover some more interesting things, Yesss!
#1 Technique – Rolestorming/Figure storming
Have you noticed how we change our personality while mimicking others especially when it’s about our favorite film star?
This technique is the same where you can play the role of others and think about how they could have solved or thought about the present situation. You will be more likely to come up with some creative out-of-box ideas.
This method is introduced in 1980’ by Business Guru Rick Griggs and is usually done in group brainstorming. But it is also helpful for brainstorming at the personal level.
So in the next brainstorming session, which personality do you want to pick?
#3 Technique – Brainwriting
While discussing ideas out loud may hinder the participation of some members.
To solve this brainwriting is popular where everyone gets the equal participation opportunity. The popular form of brainwriting is known as 6-3-5, where 6 people write 3 ideas each in 5 mins.
And then it becomes more interesting when everyone swaps the piece of paper, read others’ idea and then write 3 more ideas. And carry on the process round by round.
Once the whole process is done on a set number of rounds, all ideas are collected and discussed.
Sounds interesting? Note it for your next brainstorming.
#5 Technique – SCAMPER
The importance of the right questions is certainly greater than the solutions themselves. This technique emphasizes the importance of asking the right question.
SCAMPER stands for:
Substitute. Check on the current processes and products and whether can we substitute any part to make it more affordable and effective alternatives.
Combine. Can we mix our two existing processes or services to create something new?
Adapt. How can we transform the product or services to adapt to the market needs?
Modify. Try changing the look, feel, and shape of the product.
Put to another use. Can our product be more useful somewhere else or with another audience?
Eliminate. Is there any chance to make product services more simplified by eliminating some parts?
Reverse. What if we do completely opposite? Or changing the sequences?
Got any new ideas while applying them to your business?
#7 Technique – Six Thinking Hat
Be the detective to find the clues of the success.
Six hat techniques are helpful in amplifying creative thinking by making sure all the business aspects & viewpoints are present. Six Hats are representing 6 different thinking styles objective, intuitive, cautious, optimistic, creative, and control.
White Hat – wear to objectively focus on facts and figures.
Red Hat – wear to look at the problem with intuition, gut feeling, and emotions.
Black Hat – wear to become cautious and consider the negative side of the event.
Yellow Hat – wear to think positive and consider all benefits of the circumstances.
Green Hat – wear to think creatively and come up with new approaches to solve problems.
Blue Hat – wear to organize discussion and review all viewpoints
No doubt all the hats have their own importance and are useful for effective brainstorming sessions.
Which of the technique/s will you apply in your next brainstorming session?
I am covering topics on productivity and how business can make an impact. Do suggest to me the topics you would like to hear from me.
Ravindra Negi
Founder, VDomin8
vdomin8.com
